Tel: 01327 220269
Could an error in your mailing cost you thousands?
Not everyone who might buy from you is seeing your emails or adverts. And even when they do, your message can disappear in seconds.
A well targeted letter, postcard or mailing puts your offer directly into someone’s hands. It can be kept, passed on or returned to when they are ready to act.
We plan and produce direct mail campaigns, from audience targeting and personalised content to design, print and mailing, helping you give potential and existing customers another reason to buy.
What we can help with
Plan the mailing
✓ Audience and data review
✓ Mailing list preparation
✓ Customer segmentation
✓ Campaign planning
Personalise the content
✓ Names and customer details
✓ Different messages and offers for each group
✓ Personalised QR codes
✓ Location or customer-specific content
Produce and send it
✓ Personalised artwork and content
✓ Print preparation
✓ Mailing and dispatch
✓ Print and mail supplier management
Track the response
✓ QR code tracking
✓ Campaign codes
✓ Landing pages tied to each mailing
✓ Response reporting
Make personalisation work across every version
A personalised mailing may change names, account details, offers, QR codes or whole sections of content from one recipient to the next. We build artwork that allows for those differences without compromising the layout or making information difficult to read. We work with your data requirements and the printer’s specifications to prepare the different versions.
Check the details before thousands are printed
Commercial print production involves more than sending a PDF to a printer. We prepare files, check specifications, review proofs and coordinate with printers or mailing houses. Testing variable content and production samples before the full run helps catch problems that could otherwise be repeated across every piece.
